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ofertas de emprego: copywriter - Vila Nova de Gaia

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Job Post Details

Copywriter / Content Manager (Porto/Hybrid)

Winalist
Porto
Modelo Híbrido

Dados da oferta

Tipo de oferta

  • Período Integral

Localização

PortoModelo Híbrido

Descrição Completa da Oferta

Winalist is the leading platform for booking wine experiences in Europe. On the platform, travelers from all over the world can easily book a visit to cellars in Champagne, a tasting workshop in Burgundy, a stroll through the vineyards in Bordeaux, etc.

Today Winalist has more than 1200 wineries registered on the platform and offers more than 1500 experiences in France, Italy, Spain and Portugal.
We are looking for new talents to help us build the next leader in wine tourism.

Job description

Content Creation & Management:

  • Write engaging, original, and high-quality content for various platforms, including blog articles, landing pages, newsletters, and social media.
  • Create compelling copy for marketing campaigns, promotional materials, and customer communications.
  • Develop content strategies to support SEO objectives and drive organic traffic to our platform.

Editorial Oversight:

  • Plan, edit, and oversee the publication of content to ensure alignment with the brand’s tone, style, and messaging.
  • Collaborate with internal teams, including marketing and design, to create cohesive and impactful campaigns.
  • Manage the content calendar and ensure deadlines are met.

SEO & Analytics:

  • Optimize content for SEO, including researching and implementing relevant keywords.
  • Monitor content performance and adjust strategies based on analytics and KPIs.
  • Stay updated on industry trends and content marketing best practices to ensure Winalist stays ahead of the competition.

Brand Storytelling:

  • Build and refine Winalist’s voice and storytelling approach to engage with target audiences authentically.
  • Highlight the unique value of Winalist’s wine tourism experiences through creative and persuasive writing.

Profile

  • Experience: 2+ years in a copywriting, content management, or similar role, preferably in the travel, hospitality, or lifestyle sectors.
  • Languages: Fluent in English and/or French and/or Spanish ; knowledge of additional languages is a plus.
  • Writing Skills: Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
  • SEO Knowledge: Proven experience in creating SEO-friendly content and familiarity with tools like Google Analytics, SEMrush, or Ahrefs.
  • Creativity: A passion for storytelling and the ability to craft engaging narratives.
  • Organization: Strong project management skills, including the ability to prioritize and handle multiple projects simultaneously.
  • Tools: Proficiency in CMS platforms (e.g., WordPress), email marketing tools, and basic image editing software.
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